Instead of Digging For Gold, Sell Shovels

Ian Greer -

Views on social media platforms (like YouTube, TikTok, and Twitter) are the "gold" of today.

Software tools (that make it easier for influencers to get views) are the "shovel" businesses of today.

Examples:

  1. Chrome extensions (various uses; TubeBuddy and VidIQ are extensions)
    • TubeBuddy (helps YouTubers get more views)
    • VidIQ (helps YouTubers get more views)
    • Twemex Sidebar (Helps find popular Twitter topics)
  2. Amazon sales tools (help Amazon sellers get more views/sales/reviews)